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Kent Recycles

Illustrated campaign

A campaign across print and social media to highlight the best way to recycle certain materials. 

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Teaming up with Social Storytellers once again, this campaign is aimed at household recyclers to give them easy to follow guidance on how to dispose of certain products. The items explored so far are: textiles, small electricals and batteries, nappies, bottles and food.

The characterful illustrations have been used in print and social media graphics across the borough. Animations are now being created to bring the characters to life.

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